During this phase, we engage in a conversation with the client to understand their promotional goals and target audience. We discuss their branding guidelines, preferred messaging, and any specific ideas they have in mind for the social media graphic. By gathering these details, we ensure that the design aligns with the client’s objectives and effectively communicates their message to the intended audience.
Design process
Once we have gathered all the necessary information from the client, our design team begins the creative process. We brainstorm ideas and concepts that will resonate with the target audience and effectively promote the client’s product or service. We consider various design elements, such as color schemes, typography, imagery, and composition, to create an eye-catching and visually appealing graphic. Throughout the design process, we maintain open communication with the client, sharing initial drafts and seeking feedback to refine the design further.
Client publication
Once the social media graphic is finalized, we provide the client with the necessary files and assets for publication. The client then takes the responsibility of publishing the graphic on their social media platforms, as they have access to their accounts and understand their specific posting strategies. We may provide guidance on optimal posting times or strategies for maximizing engagement, but the client ultimately handles the publication process.